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The Road To $1 Million

Sep 20, 2023

So many multimillionaire brands have a powerful hook that describes what they do.
And every business owner better have his "elevator pitch" down to a sentence or two when it's time to describe what the business is.


This is where Heinz has been getting stuck as he is building his own brand to serve people are want to...

Sep 13, 2023

Nicole wants to start an eCommerce brand but keeps hitting a wall when it comes to choosing her ideal customer to sell to.


She is a restauranteur and runs a successful photography business but worries selling some kinds of physical products to photographers, and perhaps even a subset of a photographers like the...